Trickers print advert

The brief

RE Tricker Limited was founded in 1829 by Joseph Tricker and is one of the longest-established shoemakers in England.

Tricker’s has a reputation for outstanding manufacturing quality, priding themselves on comfort, durability, and practicality.

Part of an ongoing Brand Partnership between Farrows and Tricker’s including brand consultancy as well as both on and offline brand communications, Farrows were selected to upgrade the Tricker’s website from the Magento Commerce platform to Magento 2.


  • eCommerce (Magento)
  • Brochure Design
  • Photography
Tricker's Branded Product Catalogue by Farrows

Our Solution

As a part of the migration process, a new homepage UI/UX was created, and many further upgrades were planned into a phased launch approach. The Tricker’s customer was carefully considered throughout the build to provide a streamlined path to purchase with minimal clicks to cart. Understanding the importance of heritage and quality to Tricker’s, we made sure that the brand’s story was prominent on every page of the website.

Our new in-stock catalogue is AWESOME – fabulous job from the team! Thank you, and well done all on the Website too.

Martin Mason | Managing Director | R.E. Tricker Ltd

The Results

  • + 383 %


  • + 25 %

    Increase in Average Order Value

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